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On the Scene: 2019 Cervera Summit

April 05, 2019
Omar De Windt
Vice President of Corporate Communication

Last week, Cervera Real Estate’s partners, executives, and more than 150 associates met at East Hotel in Brickell City Center for the 2019 Cervera Summit. The event marked the official kick-off of the firm’s 50-Year Anniversary celebrations.

To commemorate the milestone achievement, the company released a coffee table book authored by founder and chairman, Alicia Cervera Sr, who is credited by Miami Mayor Tomas Regalado for having made “the largest impact on the development of Miami since Julia Tuttle founded the city in 1895.

Titled Visionarythe book pays homage to the pioneers that shaped Miami into a global city and chronicles the Cervera family’s journey – from escaping turmoil in Cuba to redefining neighborhoods across South Florida.

Keynote: Entreprenuership in the Modern Marketplace

The day-long program featured major corporate announcements, a diverse set of workshops, and presentations by real estate industry heavyweights, including a riveting keynote by Bernardo Fort-Brescia, founding principal of international renowned Arquitectonica.

Major News & Announcements

Highlights from the morning’s sessions included a Townhall Q&A with Cervera partners and executives. When asked about the future of the company in the current climate of real estate mergers and acquisitions, Veronica Cervera Goeseke, CEO and Alicia Cervera Lamadrid, Managing Partner reaffirmed their commitment to preserving the Cervera legacy and integrity for the future as an indepently owned and operated brokerage.

Other exciting announcements included the introduction of the Cervera Marketing Center, a new online platform for agents featuring a variety of marketing tools, research, and digital marketing content – including a new cloud-based social media content calendar.

Special Presentations by Real Estate A-Listers

Following lunch, the conversation focused on Miami, South Florida and the future. Teresa Kinney, President of Miami Association of REALTORS, gave a special presentation on Miami’s latest rankings and research data.

Teresa Kinney, President of Miami Association of REALTORS talks "Why Miami"

Why Miami & South Florida of the Future Panel

Afterwards, top executives from leading economic, transportation, and academic institutions across South Florida gathered for a panel addressing short-term and long-term issues and opportunities facing the region. 

Moderated by Matt Haggman, Former Miami Director of Knight Foundation, the panel featured Jaap Donath, Vice President of Research & Strategic Planning at Miami Beacon Council; Christina Crespi, Deputy Director at Miami Downtown Development Authority; Jenni Morejon, President of Fort Lauderdale Downtown Development Authority; Carlos Cruz-Casas, Assistant Director – Division of Transportation & Strategic Planning at Miami Department of Transportation; and Dr. William Hardin, Associate Dean for the Chapman Graduate School of Business at Florida International University. 

Other topics covered throughout the day ranged from wellness to understanding tax changes and financial planning, with presentations and workshops by guest speakers, including: yoga warrior, Peter Calin; marketing guru and business coach, Orlando Montiel; in addition to top executives from Berkowitz Pollack Brant Advisors & Accountants; and Merrill Lynch.

2018 Top Producer Circle Ceremony

The Summit concluded with the 2018 Top Producer Circle awards ceremony recognizing the outstanding sales efforts of associates from the firm’s General Real Estate and Development Sales divisions.

Here are the 2018 Top Producer circle recipients:

General Real Estate Sales

Elite Circle

Sandra Masis

Chairman's Circle

Juliana Tobon (The Tobon Group)

Carlo Dipasuale

Ada Sasson

Karen Elmir, The Elmir Group, Cervera Real Estate

Karen Elmir (The Elmir Group)

Perla Machaen, Cervera Real Estate

Perla Machaen

President's Circle

Claudia Del Toro

Gingi Beltran, Cervera Real Estate

Gingi Beltran

Sildy Cervera

Debi Quade

Marioly Saldana

Circle of Excellence

Jose Cipriani

Patrick Orloff, Cervera Real Estate

Patrick Orloff (Orloff International Group)

Karine Carvalho, Cervera Real Estate

Karine Carvalho

Cristiana Machado

Blanquita Rivero

Roberto Malca, Cervera Real Estate

Roberto Malca

Mitzi Mitchell

Percy Buzaglo

Enrique Ramentol

Helena Fordin, Cervera Real Estate

Helena Fordin

Luciana Barreto

Jackeline Rivera Matos

Nina Giambalvo

Marie Bellito

Glika Weinreb

Nickel Goeseke

Catalina Bustamante

Goritza Draskovich

Julieta Casanas

Cristina Falla

Angelica Fajardo

Development Sales

Platinum Circle

The Juliao Group, Aston Martin Residences Miami

 

Danet De Leon, Aria on the Bay

Jennifer Behar Cervera & Yanet De Castro, Elysee Miami

Krista Richman, The Ocean Resort Residences Conrad Fort Lauderdale Beach

Gold Circle

Anthony Flexas, Aston Martin Residences Miami

Sandy Zarraga, Aria on the Bay

Margot Hart, Smart Brickell

Silver Circle

Mauricio Perez, Aston Martin Residencies Miami

Mariana Lima, Aston Martin Residences Miami

Adriana Marrero, Smart Brickell

Jessica Rivera, Smart Brickell

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The 2018 Top Producer Circle recipients represent the best-of-the-best from one of the most competitive markets of one of the most desired destinations in the world. Congratulations to you all!

To see more photos from the event, see the gallery below.

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